Blog

The Value of Twitter in the Social World

tweet-155281 960 720

With a diverse population using Twitter, you are bound to find your target audience.  That is not the only helpful tool of Twitter, here are ten more!

1.Can post/Tweet multiple times a day

While you don’t want to Tweet a million times a day, anywhere from one to five times a day would be great. It shows that your business is active. It also gives you the chance to show why your business is right for them, or at the very least, fun to follow.

2.User friendly

Twitter, on your mobile device or computer, is easy to use. You can stay up-to-date on current events, follow people you find important, and Tweet the things you want. There are some more complicated things that you can use on Twitter, but really all you need to do is spend some time playing around on it.

Read more...

How to Optimize Your LinkedIn Ads

linkedin-911794 960 720

LinkedIn ads are like many other social media ads. However, unlike other social media platforms, there is less targeting options given.

Use targeting methods

The people on LinkedIn are business professionals. Therefore, if that is your target audience you are in the right place. If you are looking for a particular niche within the community you can target them and get as granular as you would like.

However, keep in mind the more granular you are the less people you are reaching.

Read more...

What Makes Musical.ly a Dream for Marketers

musical-ly-logo

Get in on the ground floor with this interactive and platform compatible social media app. This will be a fun way to interact with your potential customers and create videos. The following are reasons why Muscial.ly your new dream marketing app.

Works with other popular social media platforms

            Twitter and Instagram work well with this app. Often popular videos will show on Twitter when certain hashtags are tied to them. The app also allows you to pick an image to use when sharing and you can use your Instagram to make that image. This gives you access to more filters when creating your enticing image.

Read more...

How to Optimize Your Pinterest Strategies

pinterest-1084757 960 720

Want to increase your product engagement? It’s as simple as making a few changes to your usual posting regimen!

Keywords

Keywords, keywords, keywords; location, location, location. These two go hand-in-hand: a golden egg will make you richer, because users can find your posts easier.

Quality Images

Investing in images of your product is great for not only your website, but your Pinterest page as well.

Read more...

How to Score a Customer Experience Home Run

How to Score a Customer Experience Home Run | Social Media Today

One thing all successful brands have in common is strong customer experience management. Smart companies carefully craft the customer journey, making sure to delight, engage, and build relationships with new and returning customers alike.

Careful attention to strategy is key, and so is the ability to adapt as customer needs change - like the old song goes, 'it don’t mean a thing if it ain’t got that swing'.

With that in mind, let’s take a look at a few examples of  companies that knock user experience management out of the park, and also, some times when brands have been stuck in the dugout on the service front.

Read more...

Join our Weekly Real-time Revolution!