Taco Bell has always had a knack for running great social media campaigns but the most recent dive into social engagement is absolutely genius. In order to highlight the fast food company’s new Dollar Cravings Menu, Taco Bell is slowly releasing 11 one-dollar bills across the nation and encouraging customers to find them based on their serial numbers. Winners receive a $10,000 gift card good at any of their 6,500 restaurants in the U.S.
Facebook turned a lot of heads last month with the announcement it was testing a “Buy” button on sponsored ads and Pages updates. Positioned as a way for brands to sell their wares while keeping customers inside Facebook’s social embrace, it’s pretty much a win-win for retailers and Facebook combined.
Starbucks is known for lots of things: great coffee, friendly baristas, and a near-complete takeover of practically every street corner in America. Did you know it’s also known for it’s killer social media strategy? It’s true! Take a look at some of these stats:
When you have a personal account on Facebook, Twitter, Instagram, or another popular social media website, it’s okay to let it languish when you don’t have time to groom it. Business accounts are an entire matter altogether, however. Leaving your brand’s social channels unattended can be the kiss of death for your marketing strategy. Fortunately, there’s an easy answer. Get a team of professionals to tackle the job!
There’s scarcely an adult on the planet who hasn’t heard of social media and a whopping 74 percent of people who go online use at least one social networking service. It’s easier than ever to stay connected to the people we care about but what else has social media done for us and what does it mean for your brand? Plenty!